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Costas Markides

Success in strategic innovation lies in creating a culture that embraces experimentation and learning.

Costas Markides

Professor of Strategy and Entrepreneurship, LBS; Top Global Management Thinker; Expert on Strategic Innovation

Costas Markides is a business professor, a best-selling author, and a leading expert on business strategy and innovation. He is a trusted advisor to major corporations and a passionate advocate for a more human-centered and purpose-driven approach to business. Markides’s work is a powerful counterpoint to a world of corporate shortsightedness, offering a clear, pragmatic, and actionable guide to creating a more productive and fulfilling workplace.

Markides is the author of several influential books, including the best-selling All the Right Moves: A Guide to Crafting a Winning Strategy. In this work, he provides a clear and actionable framework for how to build a more purposeful and resilient organization. His work has been widely adopted by leaders and managers around the world.

His philosophy is that a great company is not built on a single product; it’s built on a long-term commitment to creating value for its people. He believes that by understanding the fundamentals of business strategy, one can unlock their full potential and create a more successful business. He is a frequent speaker at major conferences and a regular contributor to business publications.

As a speaker, Costas Markides delivers a thought-provoking and deeply insightful presentation on the principles of business strategy, innovation, and leadership. He provides a clear and actionable framework for how to build a more purposeful and resilient organization. His talks are invaluable for leaders, managers, and teams.

Recent Topics

Cultivating a Culture of Innovation

Strategic Responses to Disruption

Leadership in Changing Environments

Entrepreneurship in Established Companies

Media

 Costas Markides, How can I convince people that I have a good idea? — video

Costas Markides, How can I convince people that I have a good idea?

Books