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Martin Lindstrom

Brands are the compass that leads consumers through a sea of options.

Martin Lindstrom

Founder & Chairman, Lindstrom Company; Top Global Business Thinker; 7x New York Times Bestselling Author

Martin Lindstrom is a business leader, a best-selling author, and a leading voice on branding, neuroscience, and consumer behavior. He is a trusted advisor to major corporations and a passionate advocate for a more human-centered and purpose-driven approach to business. Lindstrom’s career is a powerful case study in the power of a bold vision and a commitment to excellence.

Lindstrom is the author of several influential books, including the best-selling Buyology: Truth and Lies About Why We Buy and Small Data: The Tiny Clues That Uncover Huge Trends. In these works, he provides a clear and compelling analysis of the challenges and opportunities of a rapidly changing world. His work has been widely recognized for its scholarly rigor and its practical application.

His philosophy is that a great brand is not built on a single product; it’s built on a long-term commitment to creating value for its people. He believes that by understanding the fundamentals of consumer behavior, one can unlock their full potential and create a more successful business. He is a frequent speaker at major conferences and a regular contributor to business publications.

As a speaker, Martin Lindstrom provides a clear and intellectual perspective on the principles of branding, neuroscience, and consumer behavior. He shares insights from his career and provides a clear and compelling framework for how to create a more resilient and equitable world. His talks are invaluable for leaders, marketers, and innovators.

Advertising
Branding
Consumer Behaviour
Innovation
Marketing & Communication
Media & Influence
Storytelling

Recent Topics

Decoding Consumer Psychology for Brands

The Intersection of Culture and Branding

Crafting Brand Narratives in a Digital Age

Subtle Branding: The New Frontier

Books