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Marty Neumeier

"The only sustainable competitive advantage is to be better at learning and adapting than your competition."

Marty Neumeier

Author & Brand Strategist

The philosopher-king of modern branding and corporate strategy.

Marty Neumeier is a business author, a brand strategist, and a leading voice on innovation, design, and marketing. He is a trusted advisor to major corporations and a passionate advocate for a more human-centered and purpose-driven approach to business. Neumeier’s work is a powerful counterpoint to a world of corporate shortsightedness, offering a clear, pragmatic, and actionable guide to creating a more productive and fulfilling workplace.

Neumeier is the author of several influential books, including the best-selling The Brand Gap, which provides a clear and actionable framework for how to build a more purposeful and resilient brand. His books, such as Zag and The Designful Company, have sold millions of copies and have been widely adopted by leaders and managers around the world. He is a frequent speaker at major conferences and a regular contributor to business publications.

His philosophy is that a great brand is not built on a single product; it’s built on a long-term commitment to creating value for its customers. He believes that by understanding the fundamentals of a more human-centered approach to business, one can unlock their full potential and create a more successful business. He is a frequent speaker at major conferences and a regular contributor to business publications.

As a speaker, Marty Neumeier delivers a thought-provoking and deeply insightful presentation on the principles of brand strategy, design, and innovation. He provides a clear and actionable framework for how to build a more purposeful and resilient organization. His talks are invaluable for leaders, marketers, and teams who want to learn how to improve their well-being and create a culture of positive influence.

Branding
Design Thinking
Innovation
Marketing & Communication
Strategy

Recent Topics

The Brand Gap: Bridging Strategy and Design

A masterclass in creating a cohesive brand identity that aligns business strategy with customer experience.

Zag: The Strategy of Radical Differentiation

How to create a brand that stands out by doing the opposite of what everyone else is doing.

The Four Business Models of Design

A framework for understanding how design can be a strategic asset and a driver of business growth.

The Future of Brands: What's Next in a World of Constant Change

An insightful look at the trends and forces that will shape the next generation of brands and businesses.

Media

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What Is Branding? 4 Minute Crash Course.

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The Future Of Branding & Brand Strategy (w/ Marty Neumeier)

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Marty Neumeier - Minding the Brand Gap and Beyond

Books