Dr. Tali Sharot is an acclaimed author and a leading expert on human decision-making, optimism, and emotion, combining cutting-edge research in psychology, behavioral economics, and neuroscience. She is a Professor at University College London (UCL) and currently a Visiting Professor at MIT, where she directs the Affective Brain Lab dedicated to identifying ways to encourage beneficial behavioral change and enhance well-being.
Sharot’s groundbreaking research focuses on how motivation and emotion systematically determine our expectations of the future, beliefs, memories, and ability to learn. Her most recent book, Look Again: The Power of Noticing What Was Always There (co-authored with Cass Sunstein), addresses the phenomenon of desensitization, explaining why we stop noticing both the good and the bad around us and providing strategies to regain sensitivity and joy. Her earlier bestseller, The Influential Mind, dissects the science of changing others' beliefs.
As a highly sought-after speaker, Dr. Sharot has given keynotes to organizations including Google, Microsoft, Goldman Sachs, and the World Economic Forum. Her presentations—such as Behavioral Change: The Business of Moving Others and Wise Choice: Making Better Decisions—are simultaneously lively and informative, providing creative and practical methods for correcting the systematic decision-making errors that plague leaders and investors.
Sharot is known for delivering profound insights in a simple way, often featured in top publications, including a cover story for TIME magazine and columns in The Guardian and The New York Times. Her expertise in Leading with Influence emphasizes why leveraging emotion and narrative often has a stronger impact than simply providing data, offering a powerful, ethical framework for communication and strategy.
