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Mauro Porcini

"Design is not just a tool; it's a mindset, a way to see the world differently."

Mauro Porcini

Chief Design Officer, PepsiCo; Author of The Brand Gap

Mauro Porcini is a business leader, an author, and a leading expert on design, innovation, and leadership. He is the Chief Design Officer at PepsiCo, a role in which he oversees the company's design and innovation strategy. Porcini’s career is a powerful case study in the power of a bold vision and a commitment to a more human-centered and purpose-driven approach to business.

As the Chief Design Officer at PepsiCo, Porcini has been instrumental in the company’s efforts to create a more human-centered and purpose-driven brand. He is a leading voice on the importance of design and its role in creating a more resilient and equitable world. He is a frequent speaker at major conferences and a regular contributor to business publications.

His philosophy is that a great brand is not built on a single product; it’s built on a long-term commitment to creating value for its people. He believes that by understanding the fundamentals of a more human-centered approach to business, one can unlock their full potential and create a more successful business. He is a frequent speaker at major conferences and a regular contributor to business publications.

As a speaker, Mauro Porcini provides a thought-provoking and deeply insightful presentation on the principles of design, innovation, and leadership. He provides a clear and actionable framework for how to build a more purposeful and resilient organization. His talks are invaluable for leaders, managers, and teams who want to learn how to improve their well-being and create a culture of positive influence.

Customer Experience
Design
Design Thinking
Innovation
Leadership
Organizational Culture

Recent Topics

Design Thinking as a Catalyst for Corporate Innovation

How to integrate design thinking into an organization's DNA to drive growth, solve complex problems, and create a human-centric culture.

The Art of the Pivot: Reinventing a CPG Giant

A case study on how PepsiCo is using design to transform its product portfolio and adapt to changing consumer demands.

From Product to Experience: The Next Frontier of Design

How design is moving beyond aesthetics to shape every aspect of the customer journey, from physical to digital.

The Creative Leader: Navigating Innovation in a Large Organization

A look at the unique challenges and opportunities of leading a creative team within a complex corporate structure.

Media

Mauro Porcini - SVP & Chief Design Officer at PepsiCo | The Human Side of Innovation — video

Mauro Porcini - SVP & Chief Design Officer at PepsiCo | The Human Side of Innovation

An innovation masterclass; how Mauro Porcini created a culture of innovation at Pepsi — video

An innovation masterclass; how Mauro Porcini created a culture of innovation at Pepsi